ATHENS HERITAGE

ATHENS.

The briefing: We have attributed a new perspective in a hotel’s corporate identity and brand.

The design: Athens Heritage Hotel, is a hotel located in the historical center of Athens. Through the history, Athenians have managed to construct an urban planning for their city that would protect them from invasions and attacks. The labyrinth-designed city center served this very reason. The logo design also refers to a meander another greek element.